Social media posting
Plan your posts.
Keep people interested.
Prepare posts for your offers and events. Review the content and plan when to share it.

Prepare the content
Keep captions, images and links with the post.
Plan ahead
Organize posts around your events, offers and opening hours.
Review and publish
Check the content and timing before publishing to supported connected accounts.
An example
Turn an offer into a post.
Start with the actual details, then give people a clear reason to visit.
Thursday plans? Two-for-one Whisky Sours from 5 to 7. Bring a friend.
- Content
- Cocktail photo and offer details
- Caption
- Two-for-one Whisky Sours, 17:00 to 19:00
- Before sharing
- Review the offer, account and timing
A planned post keeps your promotion and its message together. Publishing needs a supported account connection.
Inside Social media posting
The details that
make a difference.
Explore what your team can do in Uptold.
A content calendar
Plan posts by day, venue, campaign and status.
Versions for each channel
Adjust captions, formats and media for the account you are posting to.
A shared media library
Keep photos and videos ready to reuse in your posts.
Checks before publishing
Review content, approvals and platform requirements before it goes out.
Scheduled or manual posting
Schedule supported formats, with a due queue for posts that need publishing by hand.
Connect posts to offers
Link content to events, promotions and booking pages, with campaign tracking.
A few useful answers
Good to know.
Can I prepare posts in advance?
Yes. Prepare content and plan its timing around your business calendar. Publishing depends on the supported account and its connection.
Which channels publish automatically?
Supported formats on connected Instagram, Facebook, Threads and LinkedIn accounts can use the publishing workflow. TikTok, Zalo and Google Business Profile currently use a manual posting queue. Account permissions and format support still apply.
Will this example publish anything?
No. The caption, offer and posting time are examples. Nothing is sent to a social account from this page.
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